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Your goal is admission to a top program.
But the application journey is important too, an exercise in self-reflection and opportunity for personal and professional growth.
What matters most...and why
18 Oct 2018
Other essay topics come and go, but the GSB's main essay topic remains "what matters most...and why?" It's been the prompt for as long as anyone remembers, and when I, an aspiring MBA, met the then-director of admissions, I asked him what I should say. "What matters most to yo...
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